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Entrepreneurship · 12 min · Suggested 16+; not age-rated

The Toothbrush That Sold a Million

Mark Rushmore

Mark Rushmore explores the Toothbrush That Sold a Million. The conversation highlights SURI and product innovation, with ideas about customer research. Viewers can use the learning outcomes and questions below to reflect on the talk and consider what to try next.

Business & StartupsEnvironment & SustainabilityResilience & FailureCuriosity & LearningCreativity & Problem-Solving

Key moments

  1. 01

    The strongest product starts with what customers actually need

  2. 02

    Building a business means learning through repeated mistakes

  3. 03

    A greener toothbrush came from asking what could work better

For teachers

Suggested curriculum links

Design & technologyBusiness

Possible Gatsby Benchmark links

  • BM4

Suggested alignment only. Watching this talk does not on its own meet a benchmark; use it within a planned careers activity. BM4 requires a planned subject-to-career link, not video viewing alone. BM2 needs current credible labour-market information; BM7 needs actual exploration of pathways. These are potential supporting links, not evidence of benchmark completion.

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Answers come only from checked talk transcripts and link to the moment in the video.